General Electric / The Monogram

 

This (very) limited run book was created for GE to celebrate the sometimes contradictory, always convoluted, history of the GE Monogram. With a backstory that dates back more than a century, there was quite a yarn to spin. The book also features "man-on-the-street" interviews about people's associations with the monogram today, as well as illustrations from professional artists, that conjure visions of what it will come to mean in the future

 

 

* Created at Addison

 
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