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Swoon Bridal Consulting
→ Swoon Bridal Consulting offers a novel approach to personal coaching centered on self-care and personal growth during the wedding planning process. Swoon provides brides with a set of tools that can reduce stress and help them to better manage the social pressures of their wedding. This visual identity exudes a sense of quiet authority, fitting in with wedding-adjacent industries, while avoiding cliché.
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The elegant typographic logo is accompanied by a monogram and illustrative archer icon, providing flexibility with how the brand is implemented.
The archer represents the intentionality and action needed to do the kind of work necessary to reach your goals.
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